Black Friday Sale
Comfort is calling, with up to 50% off almost everything in our biggest ever Black Friday Sale. Refresh your top drawer with signature soft underwear made with viscose made from bamboo, plus pyjamas, loungewear, socks and more, and unlock a free limited-edition gift when you spend over a set amount, while stocks last. Shop effortless savings across Women’s and Men’s on breathable basics that move with you from busy mornings to slow weekends.
Black Friday Underwear Deals
If you are searching for Black Friday underwear, this is where to begin. Explore smoothing silhouettes that sit smoothly under outfits, seamfree cuts for a barely-there feel and breathable everyday pairs designed for repeat wear. Our knit is soft on skin and stretches gently, so you feel comfortable from the first wear right through wash day. From best-selling briefs, bikinis and thongs to men’s briefs and boxer briefs, there are Black Friday knickers and underwear for every drawer in Women’s and Men’s.
Shopping early means you can lock in Black Friday deals on the shapes you love in the colours you live in, before your size sells out.
Black Friday Bra & Lingerie Deals
Our best-selling wire-free bras are part of the sale, making it the perfect time for a Black Friday bra refresh. Choose smooth, lightly padded support in the Wireless T-Shirt Bra, a fuller-bust fit in the Wireless Full Bust T-Shirt Bra, or barely-there comfort in FreeMesh®. Pair them with matching knickers for everyday lingerie that’s as comfortable as it is easy to wear.
Shop the Best Black Friday Underwear Deals at Boody UK
Make the most of Black Friday underwear deals with simple steps. Start with everyday briefs for a smooth base, add wire-free bras for gentle support and keep a few seamfree options for fitted looks. Then round out your Black Friday haul with our Goodnight Sleep pyjamas, loungewear and socks, perfect for cosy nights in and ticking off your Christmas gifting.
Why Boody?
Soft and simple is at the heart of everything we design. Boody does bamboo better, with signature soft essentials made with viscose made from bamboo that are breathable and easy to care for, and we're proud to be B Corp Certified.
Want to learn more? Explore our story on About Boody, find your fit with our Size Guide and try your first pair of underwear or socks with our 30 Day Comfort Guarantee.
SHOPPING MADE RELATABLE
Boody is committed to making your shopping journey as comfortable as our products.
From your feedback, we know it helps to see our pieces on someone who represents your shape and size. That’s why we’ve made it easier to shop for a more diverse range of body types. This isn’t a stock filter - it’s about visuals. We’ll display models across Small, Mid, and Plus size groupings, and you can always select non-model images too.
A style may still be available in your size, even if we haven’t yet photographed it in your selected size, so we recommend checking the product detail page or using our size filter to be sure.
It’s not perfect yet, but we’re listening to and learning from our community, and are committed to investing in more diversity in model shapes and sizes.
Small
Represents sizes from XS through to S. Equivalent to standard AU 6 through to 10
Medium
Represents sizes from M through to XL. Equivalent to standard AU 12 through to 16
Plus
Represents sizes from 2XL through to 4XL. Equivalent to standard AU 18 through to 22